ASC Lake Union LLC Launches the "Classic 4 1/4" Tennis Racket, Bringing Back a Feel-Good Game

BELLEVUE, WA – October 26, 2023 – ASC Lake Union LLC, a Bellevue, Washington-based company focused on bringing quality sporting goods to players of all levels, today announced the launch of its new tennis racket, the “Classic 4 1/4.” This isn’t just another racket; it’s a throwback to a simpler time in tennis, built for players who value feel, control, and a connection to the game. Based out of 415 118th Ave SE, and reachable at 651-331-9364, ASC Lake Union aims to fill a niche for players seeking a more traditional playing experience. “We noticed a lot of players – even newer ones – are getting burned out on the super-powerful, oversized rackets that dominate the market today,” says a spokesperson for ASC Lake Union. “They want something that feels good in their hand, something that lets them truly connect with the shot. We’ve been a small, player-focused company since day one, and the Classic 4 1/4 is our response to that demand.” What Makes the "Classic 4 1/4" Different? Let’s be honest: tennis rackets have gotten…complicated. We’re talking about materials science, aerodynamics, and tech jargon that could fill a textbook. The Classic 4 1/4 strips all that away, going back to the basics of what makes a great racket: a comfortable grip, balanced weight, and a sweet spot that actually feels sweet. Head Size: At 4 1/4 inches wide, the head size is noticeably smaller than the 100+ square inch rackets you see everywhere. This isn’t about sacrificing power; it’s about precision. A smaller head size forces you to hit the ball cleanly, rewarding good technique and giving you more control over placement. Think finesse, not just brute force. Weight & Balance: We’ve carefully balanced the racket to feel solid in your hand without being overly heavy. It's not a head-heavy power racket, and it's not a super-light control racket. It's a sweet spot in between, offering a blend of both. This means easier swings, better maneuverability at the net, and a more natural feel for players who like to take the ball early. Construction: The Classic 4 1/4 isn’t built with exotic materials. It’s a durable, well-made racket utilizing high-quality graphite composite. We believe in building things to last, and this racket is designed to withstand the rigors of regular play. It’s about performance and longevity, not chasing the latest trends. Grip: Comfort is key. The racket features a comfortable, cushioned grip that will stay tacky even during long matches. We’ve chosen a grip size that's versatile enough for a wide range of players. Who is the "Classic 4 1/4" For? This racket isn’t necessarily for everyone. It’s not going to automatically add 20 mph to your serve. But it’s perfect for a specific type of player: Intermediate to Advanced Players: Players who have a solid foundation of technique and are looking for a racket that will help them refine their game and add more control. Players Seeking a More Traditional Feel: If you miss the way rackets used to feel – lighter, more connected to the ball – this is the racket for you. Control-Oriented Players: If you prioritize placement and spin over raw power, the Classic 4 1/4 will give you the edge you need. Players with Shorter, Compact Swings: The balanced weight and smaller head size make this racket ideal for players who have a shorter swing path. Players Recovering from Injuries: The reduced shock and comfortable grip can be beneficial for players who are dealing with tennis elbow or other arm injuries. ASC Lake Union: A Player-Focused Company ASC Lake Union LLC isn't a massive sporting goods conglomerate. It's a small team of tennis enthusiasts who are passionate about the game and committed to providing quality products at a fair price. "We're not trying to reinvent the wheel," says the company spokesperson. "We're just trying to make a great racket that players will love. We want to bring a little bit of the old school feel back to the game." The company emphasizes a direct-to-consumer approach, allowing them to cut out the middleman and offer the Classic 4 1/4 at a competitive price. They also offer a satisfaction guarantee, so players can try the racket risk-free. Availability and Pricing The Classic 4 1/4 tennis racket is available for purchase now directly from the ASC Lake Union website. The suggested retail price is $79.99. The company plans to expand its product line in the future with other tennis accessories and apparel. Contact: ASC Lake Union LLC 415 118th Ave SE Bellevue, WA 98005-3518 651-331-9364 [website address – replace with actual website address]